Market approach

 

The Markets Programme has structured our practices into sectors that are meaningful to the market and our clients. As a result, we have developed a specialist and targeted approach for each sector, congregating high-performance, subject matter experts in Accounting, Finance, Tax and Management.

Since 2010, we have intensified investments in selected priority sectors, which has yielded above-average growth for our Government and Infrastructure, Energy and Natural Resources, Retail and Consumer Markets, and Technology teams.

We have organised multidisciplinary teams in Advisory and Tax, combining experienced engineers, systems consultants, economists and tax consultants. Together, they have developed strategies to meet specific demands related to tax incentives and filing obligations arising from new technologies, Linha Azul, SISCOSERV, FATCA and SPED.

Connecting Brazil to global markets has been another focus area. Through the Global Brazil Group (GBG), we have brought together a team of specialists to assist our global clients, including Brazilian multinational companies looking to expand their businesses overseas and foreign companies entering the Brazilian market. This team works closely with KPMG's global network to develop or expand inbound and outbound business.

In Brazil, we intensified our work with local business in the Middle Market. At KPMG, we call this segment Entrepreneur Market, consisting of companies that are prominent in their industries but often under-professionalised. KPMG has provided these clients with a set of important competencies enabling them to tap into the capital market, organise their information and improve their corporate governance. This valuable entrepreneurial support to the Brazilian market and its enterprises confirms one of the primary aspects of our business vision: developing and maintaining lasting relationships.

Finally, we have brought our approach in line with the International Corridors established throughout the KPMG network. We offer our clients mature, world-leading service desks – including a Dutch desk, a German desk, a China desk and Japan desk – and more recently a Korean and French desk.